The Lily drone has had a rough go — and things haven’t gotten better since its release.
It’s a nice little drone with a decent camera that’s extremely easy to fly and set up. But the big problem? At $699, the Lily drone is 5x more expensive than what it should be.
A brief history of Lily Drone:
For the uninitiated, Lily launched to much fanfare in 2015 on crowdfunding site Indiegogo, raising $34 million in pre-orders. The promo video showed a sleek drone that took off when thrown in the air and could navigate around objects — something no drones were able to do at the time.
(Drone Girl has a policy against reporting on Kickstarter and Indiegogo campaigns because there is little to no guarantee the drones will come to production in the form they were promised.)
Of course, Lily was a textbook example of that.
After a series of delays and hundreds of angry customers, Lily’s creators eventually admitted they couldn’t finance production and said they would give refunds to backers.
In January 2017, Mota Group, which at one point filed for IPO, bought the brand name of Lily.
Many in the drone community felt it was an odd choice for another company to buy such a tarnished name. But if anyone could do it — Mota had a shot. Mota is the company behind the Jet Jat Nano, a delightful $30 toy drone. It’s easy to set up, and at such a low price point, tough to go wrong with. Continue reading Lily drone review: It would have been awesome — if it were 1/5 of the price